If you own a small business
or have the ambition to be an Entrepreneur one day, you need to position yourself
in a manner that will affect your business positively. This is because as the sole owner of your
business, you are responsible for the success or failure of the business and
you bear the consequences alone.
Recently, I got in contact
with this info graphic designed by a friend Enstine Muki, one of the best and
most helpful blogger in the internet today and decided to share it with you and
I know it will help you in the quest of your aspirations.
This is what this info
graphic is all about:
You Need a Platform
There are different
platforms you can use to express yourself and enhance your personality but the
most common is to set up a blog where you can express yourself and make your
intentions known to the world.
Be Specialized
Be specific in the roles
you play or what you offer to the people, be an expert in what you want to
present to your readers. Do not be ‘jack
of all trades and master of none’. This
is because you need to convince your audience that you are capable and
trustworthy so they can have confidence in your products or services.
Be Positively Active On the Social Media
The social media especially
the Face Book and Twitter are one of the largest communities where people
interact and share information as well as discuss relevant issues.
Unfortunately, most people
do not always take advantage of the real purpose of social media but use it to
do things that place their credibility in doubt.
Smart individuals utilize
these media platforms to promote their brands and market their goods and
services to huge community of the users.
The gains of being positive
in the Social Media are:
1. You will easily create your
brand awareness to a very large community.
2. It will facilitate face to
face interaction with your intended customers
3. It is fast and cheap
4. It also has a long term
benefit as your contacts stays for a very long period.
Be Helpful
For a start, offer free but
quality information to your audience. Most of those searching the internet are
looking for solution to their problems; make it easy for them by offering those
links to get the desired help.
Money should not be your
priority at this period but how to build good personal relationship with your
readers having it at the back of your mind that you are building up your future
customers. You will notice that when they
are convinced of your capability of meeting their demands, they will surely ask
for more.
Take Action
Do not be afraid to
approach new clients, take up new positions or seek new opportunities. Whatever you need to help you in your
business take action and don’t wait for manner to come from heaven.
I know you have learnt one
or two things from this short write up.
Please do not forget to share with others especially those seeking for
new opportunities.
